How to create a value proposition? Lucía FarfánHacks for Entrepreneurs Ep22

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Bsale Latam

Published on Oct 30, 2024
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Do you know what a value proposition is and why it is important for entrepreneurs? In this episode we spoke with Lucía Farfán, CEO and founder of Limalinen, a company that promises to revolutionize the way people sleep in Latin America. She told us how she came up with the value proposition for her business and gave important tips for entrepreneurs. 00:00 Introduction 01:44 Entrepreneurial dictionary: what is a value proposition? 05:07 Storytime: how was Limalinen's value proposition created? 18:38 Tips for growth: steps to build your value proposition 25:33 Ping Pong Questions 🎙Listen to the podcast on Spotify: open.spotify.com/show/0jrFsddKL45r6dy4h2HnS6?si=3a9bf314fc284a28 📖 The book recommended by Lucía is: Designing the value proposition Written by Alexander Osterwalder, Yves Pigneur, Alan Smith and Gregory Bernarda. _____________________________________________________ Learn more about Bsale: 🇨🇱 www.bsale.cl/ 🇵🇪 www.bsale.com.pe/ 🇲🇽 www.bsale.com.mx/ #valueproposition #entrepreneurs #tipsforentrepreneurs #entrepreneurship #marketing #business

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