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Evgeny Filatov, art director of Sound, talks about: — The history of some Easter eggs in Rocketbank — The value of Easter eggs in brand culture — Easter eggs as an indicator of caring 0:00 Beginning 1:58 Situational humor 3:07 Enjoyment of the process and the result 4:31 The emergence of the cup meme 7:32 The first Easter eggs in games 8:44 Easter eggs in passport illustrations 10:16 Cup and Cat 13:31 Sasha Grey 14:39 Stanley Kubrick 16:53 Coffee mode 17:58 Easter egg in the Tinkoff merchant 19:43 Time on iPhone screenshots 22:41 Ass in reports 24:31 Blitz Easter eggs 25:35 A story about coats of arms 31:17 The final thought _______ Read Telegram channel: https://t.me/design_mts Find out about updates on Vkontakte: https://vk.com/design_mts Come work for us: https://goo.su/zyeDxf