We spend a day following this cake shop that has an annual turnover of 150 million yen despite not having any lines, and get to the bottom of its secrets. The owner and pastry chef, Mikio Ozawa, learned his craft at a long-established confectionery shop, gained management experience under a world-famous pastry chef, and then went independent with a mission in mind. That mission is to create a sweets business that will shine a light on ingredients, history, and culture hidden throughout Japan and have an impact on the local economy. He also accompanied the shop on a business trip to Kesennuma, Miyagi Prefecture, and documented the behind-the-scenes development of local sweets! [Featured in this issue: Mikio Ozawa, Owner and Pastry Chef of Sweets Standard] ◆SWEETS STANDARD HP https://www.sweets-standard.com/ ◆Purchase from the ONLINE SHOP and support the shop! https://page.line.me/421jjjfv?openQrM... (Register for LINE to go to the EC site) ◆Purchase from the store and support the shop! / sweets_standard_ [Work Encyclopedia that will improve Japan] ◆Table of contents *Information is current as of 202300:00 No queues, but annual sales of 1.5 billion yen00:58 A one-day start01:34 The secret to 1.5 billion yen in annual sales ①Production efficiency03:54 The secret to 1.5 billion yen in annual sales ②Ingredients05:44 The secret to 1.5 billion yen in annual sales ③Branding07:38 The secret to 1.5 billion yen in annual sales ④Contract manufacturing08:42 The secret to 1.5 billion yen in annual sales ⑤Consulting09:08 Listening to stories from the past...10:06 Reason for starting a sweets shop10:52 Dream job was to be a veterinarian11:16 Affluent childhood12:19 Dream of being a veterinarian, why became a pastry chef?13:28 Life as a newspaper delivery man14:06 How he was able to identify his goal15:05 Late-night part-time job and confectionery school15:29 Aren't the disasters at home tough? 16:49 How to choose a job17:20 The trick to becoming a store manager in the fastest time19:50 Complaint from a junior colleague21:07 Deciding to change jobs21:35 "You haven't studied enough" from a world-famous pastry chef24:08 Contributing through brand management27:38 Why I decided to go independent30:26 Financing for starting a business32:22 Ozawa-style consulting37:33 Intimate consulting work39:30 Consulting work in Kesennuma44:38 What is the joy of work? 45:16 What are the tips for success? 46:07 Tips for people having trouble at work47:16 Sanma pie is complete49:05 Summary for screenshots ◆Theme song "Song of the Cicada" Lyrics, composition and singing by Yamamoto Rie • Song of the Cicada It is said to express the feelings of a cicada larva from the time it crawls out of the dark earth to the time it flaps up into the sky. This song was chosen as a cheering song for people who work and those who are looking for work. ◆ Staff Planning, interviewing, filming, editing: M-jo YouTube producer: Nakashi Narration: M-jo Insert song: Ami (composition, performance)