Germany's Big Clans - The C&A Story - With 456 branches, it can be found in all major cities in Germany and 98 percent of Germans know the brand. Germany's Big Clans - The C&A Story (2016) Director: Manfred Oldenburg, Annebeth Jacobsen Genre: Documentary Language: German Plot: It is the fashion house that has shaped the attitude to life of millions of Germans for decades like no other. With 456 branches, it can be found in all major cities in Germany and 98 percent of Germans know the brand: C&A. But very few people know that behind the success is a large family: the Brenninkmeyer family. With an estimated fortune of more than 25 billion euros, they are one of the richest families in Europe. But the public knows very little about the entrepreneurial family. For "Germany's Big Clans - The C&A Story" it was possible for the first time to persuade members of the entrepreneurial family to give a television interview. This is how they tell the story of their family, which has its roots in Mettingen in Westphalia. Their ancestors lived here as poor farmers before some of them came up with the idea of ​​working as traveling fabric merchants in neighboring Holland in the 16th century. This is also where the clothing empire began: the founding brothers Clemens and August Brenninkmeyer set up a permanent shop in Sneek, Holland in 1841 and named it after their first names: C&A – Clemens and August. Since that day, C&A has grown into one of the most important players on the European fashion market – and has always remained in family hands; now in the sixth generation. Along the way, they have repeatedly succeeded in creating innovations: they democratized fashion in Germany by making ready-made clothing in fixed sizes a mass success; they did away with strict dress codes in the 1960s when they helped the miniskirt and bikini to achieve their breakthrough; in the 1990s they overcame a crisis on their own that had brought their company to the brink. But their family history also has dark chapters, such as the family's expedient behavior in Na*i Germany. .................................................................. SUPPORT US! ✘ Become a member - https://bit.ly/3OFFvGA MORE DOCUMENTARIES! ► Finance: https://bit.ly/2Vk9NYp ► Sustainability: https://bit.ly/3yP91k3 ► World economy: https://bit.ly/2WS3b4w ► All playlists: https://bit.ly/MoconomyPlaylists #documentaries #economy #finance .................................................................... COPYRIGHT: All of the films published by us are legally licensed. We have acquired the rights (at least for specific territories) from the rightholders by contract. If you have questions please send an email to: info[at]moconomy.tv, Moconomy GmbH, www.moconomy.tv.