Finally Christmas - Manufacturers on their long road to the holiday SWR Doku
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Our SWR documentary follows manufacturers and producers of Christmas products, which they often work on long before the holiday so that they are ready in time. The film shows companies and people who live from Christmas and are captivated by it. This year in particular, a lot is different for them. It starts in the middle of the year: almonds for marzipan or grapes for mulled wine are natural products from agriculture and are approaching the peak of their ripeness. The poinsettia is potted. The Christmas goose feeds its way through the summer meadows. The shopping paradise is planning the Christmas campaign. Many of these companies rely on the Christmas business or are dependent on it for their existence. How does the Spanish almond get into the marzipan of the chocolatier Gmeiner? How do the winemakers Andres make one of the most highly decorated mulled wines in Germany? How does the Christ nursery surprise the poinsettia so that it blooms in Christmas red when it goes on sale on the first Sunday of Advent? How does the Outlet City Metzingen manage to attract guests from all over the world to the foot of the Swabian Alps? And what if business threatens to collapse this year? What if the summer, which is once again too dry, endangers the agricultural harvest? And this year in particular: How does that work without Christmas markets? What is changing and how are the manufacturers reacting? One thing is clear: Christmas and the Christmas business must not be canceled! But it will be different. The SWR documentary 'Finally Christmas!' looks behind the scenes at where these things are made. Long before December 24th, so that they are ready for Christmas. Presenter Hendrike Brenninkmeyer and ARD weather expert Sven Plöger look over the shoulders of manufacturers of such Christmas products. People who live from Christmas. This SWR documentary by Reinhard Marks has the original title: "Finally Christmas! The long road to the festival", broadcast date: December 23rd, 2020. #swrdoku #swr All statements and facts correspond to the status at the time and have not been updated since then. Subscribe to the channel: / swrdoku You can find more documentaries on our channel or in the ARD Mediathek at https://www.ardmediathek.de/swr/more/...
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