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Research work in Digital Communication can be both academic, that is, carried out within the university circuit, as well as developed within companies and other organizations that invest in the search for knowledge and creation of relevant indicators for the area. The idea of this webinar is to discuss the many possibilities of carrying out this type of activity in the current market. Speakers: Marcel Ayres - Digital Strategist and Project Manager in Communication and Marketing Francisco Kerche - Researcher at UFRJ and consultant for Greenpeace Brazil Moderator: Marcela Canavarro - Professor at FGV ECMI This event is part of the Digital Communication Cycle, a series of activities organized by FGV ECMI, focused on the area of communication. See other webinars in the cycle: • Digital Communication Cycle FGV ECMI E Sign up for our activities: https://linktr.ee/fgvecmi --- This was an event promoted by FGV ECMI on September 6, 2022 ????Disclosure: The opinions expressed by members of Fundação Getulio Vargas' staff and guests who participate in the events and online broadcasts represent exclusively the opinions of their authors and do not necessarily reflect the institutional position of FGV. ⏩ Check out the full schedule of FGV Webinars: https://portal.fgv.br/eventos ⏩ Watch previous events by accessing our Playlist: https://bit.ly/webinarsFGV