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Lecture given during the 4th Mauricio Lerro Conference in São José do Rio Preto. 03/14/2024. Who is Flávio Dutra Resende? Scientific Researcher - APTA Regional Colina/SP; Zootechnician, PhD in Ruminant Nutrition from the Federal University of Viçosa (UFV); Professor of the Postgraduate Program in Animal Science at FCAV-UNESP; CNPq Research Productivity Scholarship; Creator of the Boi 777 concept, widely disseminated in Brazil and winner of the "Most Influential Zootechnician of 2023" Award by the Brazilian Association of Zootechnicians - ABZ.