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The House of Gucci is inspired by the family empire behind the Italian fashion house Gucci. In 1978, Patrizia Reggiani, an outsider from humble beginnings, married into the Gucci family, Maurizio Gucci, heir to a 50% stake in the Gucci fashion house through her father Rudolfo Gucci. Rudolfo had warned Maurizio that Patrizia was only after his fortune and told Maurizio that he would disinherit him if he married Patrizia. But Maurizio chose Patrizia over his relationship with Gucci, and he left the family. When Patrizia became pregnant, she saw her child as a path to family reconciliation. As Rudolfo suspected, Patrizia's ambitions spiraled out of control and she began to unravel the family legacy, setting off a spiral of betrayal, decadence, revenge, and murder.