This is a consultation from an artist who wants to "have fun working without worrying about sales" and says, "I can't clearly articulate my concept." I have talked about concepts in past consultations, so I looked back on the past three videos and talked about how this client thought about the concept. ▼ Japan's largest handmade and handcrafted online shopping site "minne" by GMO Pepabo https://bit.ly/3Nq4tsV ▼ For those who want to sell handmade works online https://bit.ly/3qJn0GV ▼ Questions reviewed in the video ◆ Question 57 "Get rid of vagueness! How do you set a brand concept that can be properly conveyed?" Anonymous • Question 57 "Get rid of vagueness! How do you set a brand concept that can be properly conveyed?" A handmade... The brand concept lacked specificity, and although it is a phrase that is often heard, it did not strike a chord with anyone. ◆Question 68 "I sell nail tips. I like many design styles and can't narrow down the genre." Chappin • Question 68 "I sell nail tips. I like many design styles and can't narrow down the genre..." A case where the concept is not based on the design of the work but on "adapting to needs." We talked about proposing a variety of designs to "customers who want to have nail tips made to order." ◆Question 61 "20 years as an artist. The desire to sell and the desire to create" Anonymous artist • Question 61 "20 years as an artist. The desire to sell and the desire to create" Handmade artist... This is a case that I felt was similar to the person who asked for advice this time. ▼ "Good morning! minne LAB" is always looking for artists to share their concerns. [Question Form] https://bit.ly/3bDCtOy ▼Please feel free to send us your thoughts on the video [Comment Box] https://bit.ly/2YRj8ph ◆Please take a look at this along with today's video◆ ▼Minne Official Book "Minne Teaches You the Basics of Selling" https://amzn.to/2NxTNd9 * * Question 85 Questioner: Hayasaki Oshiro https://minne.com/@77733373 Hello Mao. This is my first time consulting you. I registered this summer and released several accessories, but I was worried about my direction, so I took a break from the gallery and started posting my works again in October. When I started in the summer, I thought "I'm going to make accessories," and made earrings and uploaded them. However, after that, I looked at the works of many minne artists and was worried about whether to make them as works or as products, and I felt that my earrings were born as "products," so I hurriedly stopped selling them. What I wanted to do with minne, and what I want to do with crafts, is to have a gallery that is interesting in one place, like a general store or a select shop with various works. However, I have been worrying about whether my gallery is too cluttered compared to others. I feel a sense of crisis that I need to draw a clear line, such as "I will use this material and this method!" or "I will only make this genre!". If you ask me what the color of my gallery is now, I honestly don't know. The color is to have works that you can't help but look at, that become addictive! ...But I can't say it with confidence at the moment. Should I set a clear concept? Sorry for the long post. * * "Good morning! minne LAB" is an official video distribution that minne delivers to artists who are working on crafts. You can see the video recording on the minne LAB Instagram account. / minne_lab If you want to see the whole distribution, please take a look at the Instagram Live♪ We distribute mainly every Monday and Thursday. ▼Details of this project: We will answer the concerns of artists on the official Instagram Live of "minne LAB" https://note.minne.com/n/nc0402a39dcf5 On Twitter, with the hashtags "Oha Lab" and "Learning with minne", various artists who have watched the videos and tried and tested their skills are posting their impressions of the videos, so please take a look. * * "I can't take good photos" "I'm worried about setting prices" ... To solve the problems of handmade artists, minne has prepared a reading content called "minne Study Notebook". ▼minne Study Notebook https://note.minne.com/m/mc1379d2d49ba ▼"minne Teaches You the Basics of Selling" written by Mao Wada, an advisor for minne's artist activities, has been very well received since its release in April 2019, and a fifth reprint has been decided for September 2020! It can be purchased at bookstores nationwide and on Amazon. https://amzn.to/2NxTNd9 ●minne LAB twitter: /minne_lab ●minne LAB Instagram: /minne_lab ●Artist activity advisor Wada's twitter: /ma0_k