Question 73: "Should I meet the needs or express my individuality? I feel depressed when I see other successful artists..." Handmade artists' advice: Good morning minneLAB

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This is a consultation from someone who has been working as an artist for three months. We talked about how to apply the opposing advice of "meeting needs or expressing your individuality" to yourself. ▼Japan's largest handmade and handcrafted online shopping site "minne" by GMO Pepabo https://bit.ly/3qIN4lq ▼For those who want to sell handmade works online https://bit.ly/36D5woH ▼Table of contents 00:00 Greetings, reading of questions 03:13 Answers 04:06 Explaining the difference between "thoroughly researching needs" and "expressing your own individuality" 10:56 Gallery explanation 16:42 Comment introduction, points to note when taking a survey ▼"Good morning! minne LAB" is always looking for artists to share their concerns. [Question Form] https://bit.ly/3bDCtOy ▼Please feel free to send us your thoughts on the video [Comment Box] https://bit.ly/2YRj8ph ◆Please take a look at this along with today's video◆ ▼Question 10 "I can't choose information...! How can I develop my own judgment?" • Question 10 "I can't choose information...! How can I develop my own judgment?"Handmade... ▼Question 37 "What do you want to make? What will sell?" • Question 37 "Only you know the value of your work. Are you too concerned about the opinions of those around you... ▼minne official book "minne teaches you the basics of selling" https://amzn.to/2NxTNd9 * * Question 73 Questioner: Jin https://minne.com/@reinflower06 Nice to meet you, Mao. I always listen to Oha Lab with the intention of learning something new. I create motifs with embroidery and make one-of-a-kind accessories to sell. I started posting my work on Twitter in February 2020, and a friend who saw my work asked me, "Aren't you going to sell them? I want to get them," which prompted me to start selling them in June 2020. At the beginning of my activities, I was not thinking about sales, but I saw a fellow embroidery artist who was active on Twitter at the same time making sales as soon as she started selling, and I felt that I had to work harder and was ashamed of myself for not selling. I read Mao's book and other people's know-how on how to increase sales for handmade artists, but the more I looked into the know-how, the more I didn't know what to do or where to start. When it comes to creating works, I'm confused by the simultaneous existence of two extreme opinions, "thoroughly research the needs" and "put out your own unique personality," and recently, when I create a new work, I often stop thinking about the design because I'm only concerned with "Will this sell? Will it be well received by customers?" Every time I see my colleagues tweeting "Sold out" or "This much sold" I feel depressed, and I hate myself for not being able to make sales. When I talked to my family about this situation, they gave me specific advice such as "Maybe you should take a break from sales for a while" and "You shouldn't look at things that make you feel uneasy, such as sales reports from your colleagues," and I felt that they were right. However, I also feel that it's too much guts to take a break after only three months of selling. My gallery on minne became empty and deserted after I hid the works that I was concerned about the completion of and the ones that were sold out. However, I'm starting to lose the courage to release new works. I'm in the exact state of an artist who can't sell. I've listened to the things that everyone has asked me in the past at Oha Lab and I feel that some of them apply to me, but I can't quite make it my own. I'm sorry for asking such a pathetic question. I would like to hear Mao's opinion, who gives sincere advice from an artist's perspective. Thank you very much. * * "Good Morning! minne LAB" is an official video distribution that minne delivers to artists who are working on crafts. The video recording is being held on the minne LAB Instagram account as an Instagram live. / minne_lab If you want to see the whole distribution, please take a look at the Instagram live ♪ We mainly distribute every Monday and Thursday. ▼ Details of this project: We will answer the concerns of artists on the "minne LAB" official Instagram live https://note.minne.com/n/nc0402a39dcf5 On Twitter, with the hashtags "#Good Morning Lab" and "#Learn with minne", various artists who have watched the videos and tried and tested the videos are posted, so please take a look at them. * * "I can't take good photos" "I'm worried about price setting" ... To solve the problems of handmade artists, minne has prepared a reading content called "minne Study Notebook". ▼minne Study Notebook https://note.minne.com/m/mc1379d2d49ba ▼Minne's Artist Activity Advisor Wada Mao's book "Minne Teaches You the Basics of Selling" has been very well received since its release in April 2019, and a fifth reprint will be released in September 2020! It can be purchased at bookstores nationwide and on Amazon. https://amzn.to/2NxTNd9 ●minne LAB twitter: /minne_lab ●minne LAB Instagram: /minne_lab ●Artist Activity Advisor Wada's twitter: /ma0_k #HandmadeArtist #OnlineSales

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