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1970 - Emeron Cream Rinse is released. Before its release, a TV commercial was aired in which Kikuya Funayama asked amateur women "Do you know this?", and after its release, a TV commercial was aired in which Funayama interviewed amateur women (from behind) on street corners, showing the back and hair of the people who responded. After that, the commercial's locations expanded to all over Japan ("Japan-wide Turning-Around Girls"). In the same year, "Furimukanaide" by Honey Knights was chosen as the commercial song for the "National Radio Campaign" of Emeron Cream Rinse, and from November, it also began to be aired on TV commercials. The lyrics of "Furimukanaide" were created by incorporating place names from all over the country, and the number of lyrics eventually reached 72. The commercial using the CM song "Furimukanaide" continued to air for seven years. 1972 - Honey Knights' "Furimukanaide" is released on record. It became a huge hit, selling over 600,000 copies.