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BigMoney forum in Kyiv - http://bit.ly/2t37ytT _______________________ Subscribe to the BIG MONEY channel: http://bit.ly/BigMoneySubscribe "Big Money" #3. In this issue, we will conduct an interview with the founder of "UBC Group" Igor Gumenny and the owner of the advertising agency "Fedoriv" Andrey Fedoriv. You will learn how to think globally and not measure everything in money. We will consider the concept, strategy and secrets of building a successful business. Host - Evgeny Chernyak, owner of Global Spirits. Only the truth for those who need big money. Igor Gumenny will tell us about the concept and candid show programs of the restaurant-brewery "Stargorod". We will talk about the requirements for the appearance of a modern entrepreneur, what really matters. We will discuss the requirements for the competencies of a leader, weaknesses and motivation in business. We will try to understand the strategy of Andrey Fedoriv's creative business. How stupid clients differ from smart ones, and how to establish communication with them. Igor Gumenny will tell us about management and corporate events at UBC Group. We will try to understand why it is important to invest significant amounts of money in developing the professional skills of your employees. We will talk about scaling a company, attracting investments, inheritance and charity. We will discuss with Andrey Fedoriv the importance of toughness in the creative business, the capitalization strategy of the Fedoriv agency and the indicators that can measure the real success of a company. We will consider the problems of creating a large brand and the financial mistakes of beginning entrepreneurs. We will talk about motivation, time management and partnership in business with my wife. At the end of the issue, we will discuss business literature and conduct our traditional blitz survey. — Program partner - portal LIGA.net http://www.liga.net Program partner - American watch brand Zinvo. For Big Money subscribers, a 15% discount with the promo code BIGMONEY15. https://zinvowatches.com/ Evgeniy Chernyak on Facebook: / evgenyjchernyak Evgeniy Chernyak on Instagram: / chernyak_yevgeny BIG MONEY YouTube: / bigmoneylive Facebook: / bigmoneychannel Instagram: / bigmoney_channel1 Telegram: https://t.me/bigmoneytv iTunes: https://apple.co/2xZmwn9 Website: http://bigmoney.biz.ua/ Books in the issue: “Differentiate or Die” by Jack Trout “Positioning” by Jack Trout Quotes from the issue: “Once you start focusing on money, you won’t have it”, “My work is a constant conflict”, “Creativity is a dictatorship”, “A businessman must create value, he must push with his elbows”, “If you can’t buy what you need for yourself, then what kind of businessman are you!” Time codes: 00:01 Teaser 00:29 Igor Gumenny 01:03 The concept of the Stargorod restaurant 04:28 Unconventional appearance 05:31 Competences and motivation 07:37 Andrey Fedoriv 08:00 Creative business strategy 12:55 Dumb clients and internal conflicts 15:19 Success story from EXPOGAS 16:05 Management and training at UBC GROUP 17:54 Expansion and attracting investment 21:32 Inheritance and charity 22:47 Andrey Fedoriv on dictatorship in creativity 23:56 Fedoriv capitalization strategy 27:22 Success indicators and awards 28:54 Brand creation and capital formation 33:25 What book does Gumenny recommend 34:33 Bonus from Igor Gumenny 36:41 Igor Gumenny's Blitz Survey 37:34 Fedoriv on Children's Education 37:53 Motivation, Leisure, and Family 39:20 Business Partnership with His Wife 41:41 Bonus from Andrey Fedoriv 42:09 Andrey Fedoriv's Blitz Survey