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In the sports industry, striving for excellence is what every athlete looks for, since that is what separates the good from the great. In this talk, former volleyball coach, Bernardinho Rezende, discusses how he sought for perfection during his career, and how perseverance lies at the essence of success. In the sports industry, striving for excellence is what every athlete aims to do, since that is what separates the good players from the great phenoms. In this talk, former volleyball coach Bernardinho Rezende discusses how he sought excellence during his career and how perseverance lies at the essence of success. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx