Branding #1 - All the steps you need to know to build a sustainable brand Full Video - Kate Something - World Latest Movie, Series, Videos and Trailers | fetery.com

Branding #1 - All the steps you need to know to build a sustainable brand Full Video

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Kate Something

Published on Feb 2, 2023

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We may have heard of branding, but the story of branding and branding is a little more complicated than that. Branding doesn’t always mean casting an article. It doesn’t always mean appearing on TV, it doesn’t always mean hiring A-list KOLs. So what is branding? In the first episode, I try to explain in a very simple way the basic definitions surrounding this topic, helping you answer the questions: why do we need to do branding, how to build a brand promise, and the process of building a branding foundation. Hopefully this information will help you access the first foundations in the process of building a strong brand. In the next parts, I will go into more detail so that you can understand and apply it better! Let’s prepare our notebooks and take notes of Kate’s useful information. TIMESTAMP: 00:00 Introduction 02:15 #1 - Why do we need branding? 08:50 #2 - What is the nature of branding? 14:22 #3 - How to build a brand? (4 principles of building a brand promise) 19:26 #4 - Build Foundation Building a brand foundation — 19:56 Defining the overall brand (Brand core value propose) — 23:27 Brand Positioning — 24:37 Brand Expression — 25:18 Communicating the brand — 27:41 Measuring brand value (Measuring) 28:21 Summary And if you like this episode, you can donate to our community project here: MB Bank - Account number: 1806 Account holder: Nguyen Thi Lan Huong —---------------------- Connect with us at Website: https://www.katesomething.com/ Facebook: / katesomething Tiktok: / katesomething6 Courses at Katesomething: https://www.katesomething.com/dangkyhoc Leave comments, feedback or cooperation wishes at email address: [email protected]

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