Are lucky bags really a good deal? Can you get your money's worth? We asked them to show us what

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Published on Jan 12, 2025
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Are the traditional New Year's lucky bags really a good deal? We got to see what's inside the popular lucky bags at Shisui Premium Outlets in Chiba Prefecture! ■ Show us what's inside the lucky bag, is it really a good deal? Can you get your money's worth? The first sale of the New Year. Lucky bags were selling like hotcakes. Are the popular lucky bags really a good deal? We got to take a peek at what's inside. Shisui Premium Outlets in Chiba Prefecture boasts one of the largest numbers of stores in the Kanto region. Hundreds of people lined up early in the morning... The first customer in line: "(Q. What time did you leave home today) (A.M.) 3:00. Around 2:45 or 3:00." The third group in line: "I've been lining up since 4:30 (A.M.) today. Without this, the New Year won't start." And then it was 8:00 a.m. We all headed to our desired stores to get the lucky bags, a New Year's tradition. About 30 customers flowed into Kuze Fuku Shoten, a popular rice accompaniment. Immediately after the store opened, everyone started picking up the black lucky bags one after another... Manager: "Thank you. This is the last one." The 3,000 yen lucky bag (Kuse Fuku Shoten's "Mon Lucky Bag") sold out immediately, with 500 of them. Let's take a peek at what's inside! A customer who bought a 3,000 yen lucky bag from Kuze Fuku Shoten: "Dashi rice crackers, dashi, bottled goods... that's all for 3,000 yen." "(Q. What bottle do you recommend?) Adult Shake Shake Mentaiko." With just the right amount of spiciness, you won't be able to stop eating, and seven other items, it's a bargain at 850 yen. A customer who bought a lucky bag: "It makes you want to eat more rice, it's dangerous." The other lucky bag is this red lucky bag, 5,000 yen (Kuse Fuku Shoten's "Man Lucky Bag"). Inside are the standard products "All-purpose dashi" and "Shake Shake Mentaiko," an original bag, and limited edition candy. There's also a 3,000 yen gift certificate. The 5,000 yen lucky bag contained about 6,500 yen worth of items. Customer who bought the 5,000 yen lucky bag at Kuze Fuku Shoten: "I'm so lucky! I'm glad I came." Customers also flocked in right after the store opened. Delifrance, an affiliate of Vie de France, is famous for its crispy freshly baked bread and the blue bags. The 3,000 yen lucky bag is so popular that it's a great deal. This woman, who bought four of them... Customer who bought Delifrance's lucky bag: "I come here every year because the bags are cute." What came out of it was a blanket and three popular loaves of bread. There was also a 2,000 yen gift certificate inside, so it was 3,000 yen (Delfrance "Lucky Bag 2025"). The blanket with the bread pattern is said to be soft to the touch. Customer who bought the lucky bag: "(Q. How satisfied are you?) 100%, 100 points." Perhaps because of the high prices, many people were buying the lucky bag with the gift certificate, which is excellent value for money. A customer in their 30s said, "It's my child's birthday, so I bought Baskin-Robbins' lucky bag." Baskin-Robbins' 2,500 yen lucky bag not only contains an e-ticket worth 2,500 yen, the same amount as the lucky bag price, but also a case that can be used as a lunch box." (Bakin-Robbins "Bakin-Robbins Lucky Bag") A customer who bought Baskin-Robbins' lucky bag: "(Q. So the lunch box is essentially free?) Yes. I got it for "free." I'm hoping I can use it as a lunch box for my child at kindergarten or something." With the opportunity to get great deals on lucky bags, people were seen going on a shopping spree. This family also bought in large quantities. Husband in his 30s: "I still have some numbered tickets, so I've bought so much that I can't hold it all in both hands." "(Q. What's your purpose today) I guess it's the lucky bags. Of course." Wife in her 30s: "(Q. What's your budget for lucky bags) It was 50,000 yen, but I've already spent well over that." Husband in his 30s: "You've bought too much." Among them, the lucky bag from the world-famous cookware manufacturer "Tefal" was the best value for money. Everyone was so eager to grab this opportunity that it was a big hit. The family bought a 27,500 yen lucky bag (Tefal "Lucky Bag H Set (13 Pieces)") that contained 13 frying pans and pots. Wife in her 30s: "I wanted to replace all my old frying pans at once. It's much cheaper than buying them individually, so I bought them all in one lucky bag. One handle is over 3,000 yen. I think it's a great deal." "I'll save on shopping at the end of the year and do some shopping for the new year." By the way, it seems that they enjoyed shopping

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