65 🎤 Interview with Lidia Machero: Frutas Eloy case 🍎 How to sell fruit online successfully? 🛒

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VISIBILIDADON

Published on Dec 18, 2024
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Discover how Frutas Eloy transformed its B2B business into a successful online B2C channel. In this episode of the VisibilidadON podcast, Lidia shares the case of Frutas Eloy, a company that adapted to e-commerce after the pandemic. We explore its evolution, marketing strategies, logistical challenges and the potential of omnichannel in a traditional sector such as fresh fruit. Table of contents: 0:02 - Introduction to the Frutas Eloy project and context 1:32 - Start of the e-commerce channel during the pandemic 3:07 - Initial challenges and strategies in e-commerce 8:56 - Logistics and differentiation: keys to success 16:11 - Evolution of the digital channel and results in 2024 21:52 - Acquisition channels and viral content on networks 29:12 - Strategy with influencers and affiliate marketing 33:35 - Loyalty and customer experience 🔔 Subscribe and activate the bell so you don't miss our next videos on SEO and eCommerce! 📢 Share your questions and experiences in the comments! We will be happy to help you optimize your online store. 🔗 Agency link: https://www.visibilidadon.com/ Do you want to receive and have more content on SEO for eCommerce? 👉 Subscribe to the SEO and Google ADS Newsletter for eCommerce: https://www.josepdeulofeu.com/newslet... #podcast #Ecommerce #VisibilityOn #SEOPodcast #EcommercePodcast #DigitalMarketing #SEOStrategies #SuccessfulEcommerce #SEOandEcommerce #seo #SEOTechniques #OnlineSales #DigitalGrowth #EcommerceExperiences #seoexpert #OnlineVisibility #PodcastTrends #EcommerceTrends #SuccessStory #eCommerce #Marketplaces #SEOPodcast #DigitalMarketing #OnlineStore #SEO #VisibilityON #BusinessStrategies

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