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Hi! Today the guys are discussing such an important topic as management in brand creation and implementation. What do we mean by integrity and why is it so important for a brand? How can teams manage processes within a complex project? What tools can be used when developing a brand system? So many questions and so many thoughts, advice and stories from the personal experience of the participants. Let's share! • Participants of the issue Yura Vetrov - Director of Brand and Design at Muse Group Anya Raskova - Founder of Funky® Agency Masha Salnikova - Designer at Funky® Agency • Yura's links jvetrau.com / jvetrau https://t.me/pdigest • Funky® Agency links https://funky.agency/ / funky.agency https://t.me/funkybranding/ *Instagram is banned in the Russian Federation, belongs to the Meta corporation, which is recognized as extremist.