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This episode of the podcast From Zero to the Top tells the story of Guilherme Benchimol from Rio de Janeiro. The initial idea of Benchimol was just to sell some investment products without any major ambitions. But XP Investimentos has become much more than that and today competes with the largest banks in the country. The XP Group has more than R$274 billion under custody and 1 million and 300 thousand active clients. Learn the full story of the company and its founder. Also access the podcast on other platforms: https://linktr.ee/dozeroaotopo FROM ZERO TO THE TOP: The story of the entrepreneurs and businessmen behind the largest companies in the country. In each episode, Letícia Toledo, a special reporter for InfoMoney, interviews a businessman in a frank conversation about how he started his business, the challenges he faced over the years, the uncertainties and the decisive moments for the company. #Podcast #InfoMoney #FromZeroToTheTop