Why You've Been Using CJM Wrong and How to Fix It Andrey Shapiro - Вадим Митякин - World Latest Movie, Series, Videos and Trailers | fetery.com

Why You've Been Using CJM Wrong and How to Fix It Andrey Shapiro

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Вадим Митякин

Published on Aug 21, 2024

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Our guest is Andrey Shapiro, art director at Byndyusoft and author of the original design approach “Process-Experience Map”: https://ashapiro.ru/xpm. His book describing the method was recently published https://ashapiro.ru/xpm-book. Timecodes: 0:00 — Cut 0:21 — What will be in the podcast 01:50 — What is CJM 5:58 — Key functions of CJM 9:50 — The difference between CJM and process description 14:48 — The role of CJM in designing a digital product 23:06 — On the lack of a CJM standard 23:31 — About the book “Process-Experience Map. Designing a Service Through Its Visualization" 24:42 — How a Product is Designed Using CJM and a Process-Experience Map 34:40 — History of the "Process-Experience Map" Framework 40:06 — What's Cool About the "Process-Experience Map" Framework 45:10 — Methodology, Technology, Frameworks, and Patterns/Tools 56:12 — About the Distribution and Continuity of the Approach 57:15 — Alan Cooper and JTBD Personas 1:00:37 — Searching for Hypotheses in Product Development 1:05:38 — A Designer's Work with the "Process-Experience Map" 1:17:54 — Relationships with Business in Product Design 1:24:10 — About Writing a Book 1:28:10 — Workshops and Dissemination of the Approach

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