Who is an art director and what should he be able to do AIC School of art directors Maxim Desyatikh
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An online discussion about the work and responsibilities of an art director. The discussion will be held as part of the "Meetings with Designers" series at the Skillbox Lecture Hall. Not all designers understand what exactly the work of an art director consists of. In general, it is a very large volume of different tasks: forming a team, monitoring their work, evaluating design concepts and giving feedback, training employees, and much more. Former creative director of Redmadrobot Maxim Desyatikh, chief designer of AIC Sergey Popkov, and tutor of the "School of Art Directors of Maxim Desyatikh" Alena Egorova will discuss what an ideal art director should be like and tell you what skills designers need to work in order to grow to the position of a manager. They will tell you how to properly give feedback to a team and how to develop designers. About the experts Maxim Desyatikh is a co-founder and former creative director of Redmadrobot. Founder of the "School of Art Directors of Maxim Desyatikh". Sergey Popkov is a managing partner and chief designer at AIC. Co-founder of Skillbox. Alena Egorova is a tutor at the Maxim Desyatikh School of Art Directors. Timestamps: 1:37 - about the speakers 9:22 - should an art director be able to draw 29:45 - relocation of designers 18:00 - the difference between an art director and a design lead 33:03 - how to give feedback to a team 45:44 - political thinking 1:25:35 - job descriptions in design Subscribe to our channel to stay up to date with announcements of new webinars and online conferences. And also take a look at our social networks, there is a lot of useful information: https://vk.com/skillbox_education / skillboxru / skillbox.ru https://ok.ru/skillbox https://t.me/skillboxru MB014YDCWL2MRTR #skillbox #design
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