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What is qualitative research? // Research in Practice 91 Qualitative research generates a lot of confusion! That's why we're going to explain what qualitative research is and what it's best suited for. This will make it easier to make decisions about the method for your dissertation or thesis ???? Qualitative research examines evidence based on verbal and visual data to understand a phenomenon in depth. Therefore, its results arise from empirical data, collected systematically. Unlike quantitative research, which uses numbers as data and performs statistical analyses, qualitative research uses data in the form of words, sentences, images, videos, and audio. Therefore, it requires specific data collection and analysis techniques. ???? Learn about our courses: https://bit.ly/acad-todos-os-cursos ???? Access and download our materials: http://bit.ly/acad-materiais ???? Follow us on Instagram: www.instagram.com/academica_pesquisa ???? Join our group on Telegram: http://bit.ly/academica-telegram ???? Visit our blog: https://bit.ly/acad-blog-geral ???? E-mail: [email protected] --------------------------------------- #academicapesquisa #masters #doctorate