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An exterior paint company almost lost to the competition in the market. But because of the vision of changing itself, it invented a new product that no one has ever made before, to suit people of all ages and genders, expanding the customer base. Traditional Japanese sweets, if you don't want them to be retired from the market, do you think that just encouraging people to eat them will be enough? There is a woman who thinks more than that. She took beautiful traditional sweets and made them into accessories and stylish appliances that anyone who sees them will like. Thinking differently is creating a selling point. Follow the story in "Doo Hai Ru" episode: Unconventional Business, Thinking Japanese Style, Sunday, February 26, 2017, 5:30 - 6:00 p.m. on Thai PBS. And follow the program's movements at / dohiru #dohiru ------------------------------------------------------- Follow Thai PBS online at Website : http://www.thaipbs.or.th Facebook : http://www.fb.com/ThaiPBSFan Twitter : / thaipbs Instagram : / thaipbs Google Plus : www.thaipbs.or.th/GooglePlus LINE : @ThaiPBS Youtube : / thaipbs