THESIS: CASIRA POTTERS (Pilot Plan Prog. Polos/Jujuy)
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Casira is a town located in the Puna region of Jujuy, on the Argentine-Bolivian border, which was integrated into the national territory in the second decade of the 20th century. The identity of this town is not determined by its national belonging, but by the Kolla culture that pre-exists the State and is ancestral. In this remote place in the Puna, pottery - that is, the production of objects made of clay and mud from the region - is the main economic activity that produces monetary income, in a subsistence economy dominated by the planting of corn, potatoes, and the raising of sheep and camelids. The sale of pottery is a contemporary phenomenon. These clay and mud objects were originally utilitarian, that is, for use in the domestic unit, and previously circulated exclusively in spaces of barter and exchange. The introduction of this craft into the markets in the 20th century had an impact on the production of pottery itself, on its use and its value. Capitalism, which came hand in hand with pottery, brought countless challenges to Casira, where they confront an ancient culture and the West, represented in the market space, where products acquire exchange value. Today, Casira pottery is a distinctive product in high demand in artisan markets, where they circulate less and less as utilitarian objects, and more and more as decorative elements. The production of this craft has not meant opportunities for producers to accumulate capital. It has barely allowed them to reproduce this productive activity and the domestic unit. Every day in Casira, the men and women who model clay try to escape this reality, to take advantage of the advantages that today offers them the world, eager for distinctive cultures.
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