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Personal image goes beyond a physical appearance, it is more about the essence that your being transmits from within, how you face life not with what you wear, but through your experiences and thoughts. Graduated in Communication and Journalism from UNAM, specialist in public image. She has 30 years of experience working for the media. In her talk she shares that personal image has a secret and it is not what we can perceive at first glance. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx