The Penny War - The business model that has unleashed the revolution in croissant prices - laSexta - World Latest Movie, Series, Videos and Trailers | fetery.com

The Penny War - The business model that has unleashed the revolution in croissant prices

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Published on Apr 7, 2014

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They have only been in the neighbourhood for a few months, but they have caught everyone's attention. 'Granier' is already a giant among bakeries. The key to their success is in their croissants, they sell three for 1.50 euros. Their prices have broken the market.

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