THE PACKAGING EFFECT: How brands make us buy - Ліка Бучек - World Latest Movie, Series, Videos and Trailers | fetery.com

THE PACKAGING EFFECT: How brands make us buy

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Ліка Бучек

Published on Sep 6, 2023

About :

Figured plastic visually adds volume to the product, and more expensive wine sells better in a heavier bottle - these and other tricks are used in design to make us buy. Today we will talk about the main types of design techniques that are used in product packaging to improve sales and consolidate branding. Traditionally, I tell many practical cases and recommend one interesting book on this topic. Enjoy reading! #marketing #design #psychology #neuromarketing #contentinUkrainian ???? See you: Instagram: / lika_buchek Threads: https://www.threads.net/@lika_buchek for cooperation ???? [email protected] ???? Timecodes: 00:00 - Intro 00:12 - Introduction and what this video is about 02:42 - What is branding in packaging 02:56 - Visual techniques in product design 04:46 - Tactile tricks in product packaging 07:08 - Text deception in product design 09:26 - Social triggers: social proof and communities 17:42 - Bold and bold branding 19:36 - Video moral for businesses and consumers 20:37 - Thank you for watching and I invite you to subscribe to the channel!

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