Telephone prospecting: 5-step method to find leads (live B2B examples)

31,517 views

Quentin Despas - The Good Sales

Published on Premiered Oct 10, 2023
About :

How to do cold calling? Making appointments by phone is a much-debated activity in the sales function, I am the first to have been doubtful about the method, but I must admit that, when done well, it works! To train in sales with me ➡️ https://bit.ly/SalesTrainingClub ???? Useful resources: - Telephone objection trainer: https://bit.ly/3Pxv2hn In this video, we will dive into the heart of the art of cold calling, a crucial step for any company looking to develop its sales and find qualified leads. I have gathered telephone prospecting strategies that work for our SaaS customers and that will allow you to improve your results during your cold calling sessions. Menu: 00:00: Introduction 01:53: BEFORE Preparation: tips & tricks 03:11: BEFORE Training: Key to Success in Cold Calling 03:47: BEFORE Mastering Objections by Phone 04:52: BEFORE Essential Tools for Effective Prospecting 05:22: BEFORE Knowing the Key Figures. 07:00: DURING Making Your Call a Success: The Winning Mindset 10:00: DURING Paraverbal Communication in Cold Calling with the DIVAS Method 12:56: DURING The 5 Crucial Steps of Cold Calling 13:21: DURING Step 1: The Hook That Makes the Difference 16:32: DURING Step 2: Engaging and Validating Your Prospect 17:56: DURING Step 3: Asking the Right Key Questions 19:02: DURING Step 4: Managing the Prospect's Responses 20:21: DURING Step 5: Appointment proposal 21:43: AFTER Post-Call Management: The importance of next steps 23:51: AFTER Self-Assessment: Identify your areas for improvement 24:47: Conclusion In this video, you will also see me making live telephone prospecting calls on B2B targets. Because yes, cold calling obviously works in B2B with decision-makers from large companies. 1) BEFORE launching your telephone prospecting session: Prepare Your Call List: Carefully identify your potential prospects based on relevant criteria. Practice Out Loud: Vocal preparation is essential for clear and convincing communication. Practice Objections: Anticipate resistance and prepare effective responses. Prepare Your Tools: Have all the necessary tools and documents at hand. Know Your Figures: Be armed with crucial data to demonstrate the value of your offer. 2) DURING Prospecting: How to Succeed in Your Call: Master the key elements for an impactful call. The 5 Big Steps of Cold-Call: Step 1: The Hook - Capture attention from the first seconds. Step 2: Engage and Validate the Person - Establish a rapport and confirm that you are speaking to the right person. Step 3: Ask Questions - Understand the prospect's needs and challenges. Step 4: Manage the Prospect's Responses - Be ready to respond appropriately. Step 5: Propose the Appointment - Conclude the call with a concrete action. 3) After Prospecting: Fill the CRM: Make sure that all relevant information is correctly recorded. Manage the Next Steps: Plan and prepare the next steps to maintain the momentum. If you are looking to improve your B2B phone prospecting, this video will explain how prospecting works, give you concrete tips, definitions and methods to succeed. Join us in this quest to optimize your prospecting results. Don't forget to like, share and subscribe to find your next sales trigger and be part of the responsible, honest and competent top performers. ???? Feel free to share your prospecting experiences in the comments *???? How to work with us?* - In-company sales training: https://bit.ly/3fWOje0 - Sales Training Club: https://bit.ly/SalesTrainingClub - Workshops, conferences, seminars: https://bit.ly/498Vx4Q ???? Join The Good Sales community: https://bit.ly/3BmGbJ2 ????‍???? To work with me, let's talk: https://bit.ly/3fWOje0 ???? LINK to the Objection Trainer: https://bit.ly/3Pxv2hn

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