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Today's topic is! [Hello! It's Mochizuki Rin! This time, I will be explaining "Behavioral Economics is the Most Powerful Science" written by Namika Sagara, one of the few Japanese people to have a doctorate in "behavioral economics". In a nutshell, this book teaches you "how to make good decisions using behavioral economics". "How to make good decisions" Ah, Professor Barbara Sahakian of Cambridge University has revealed that we humans make up to 35,000 decisions a day. ...】 【Summary】Behavioral economics is the most powerful science【Sagara Namika】 Reference: Behavioral economics is the most powerful science Sagara Namika Purchase → https://amzn.to/3Qtqv01 ・Please tell us the book you would like us to introduce on this channel https://forms.gle/z4bVCxCq14gbqG198 Illustrator: Nakamori Kemurismoke @kemurismoke Illustrator: Minami Mofuco @LJgfOBKDvaQxw07 Screenplay: Nagato Ryo @denran1031 #BookSummary #BehavioralEconomicsIsTheMostPowerfulScience #SagaraNamika0:00 Introduction/BehavioralEconomicsIsTheMostPowerfulScience2:16 BehavioralEconomics is about understanding irrational human decision-making4:55 We make decisions based on System 1, our intuition, and System 2, our logic7:29 Using System 1, our intuition, makes it easy to make the wrong decision9:23 6 reasons why System 1 activates in inappropriate situations11:29 Depending on the situation, people will act irrationally13:43 Change the situation, not yourself16:00 People are driven by emotions17:31 People tend to overlook this, but it's easy for people to have negative emotions20:05 Make an effort to make yourself feel positive every day22:50 Summary24:41 END