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Eric Flag explores how seemingly small actions can trigger deep and lasting transformations in our self-confidence. Drawing on his own experiences growing up, marked by a great lack of confidence and self-esteem, Eric shares his journey to self-improvement that began in the simplicity of a gym. Combining personal anecdotes with practical, real-world strategies, he highlights that confidence is built through repeated actions and commitments to oneself, not through the superficial means often promoted by society. After obtaining a Master's degree in Finance from HEC Lausanne, Eric Flag radically changed his career path to pursue a dream: becoming an online content creator. A successful gambler, he is now an accomplished YouTuber, podcaster, and entrepreneur. Passionate about ice baths and physical and mental development, Eric produces content on bodybuilding, street workout, nutrition, and running, with a particular focus on self-accomplishment. Founder of a sports equipment store present across Europe, he is also known for his detailed tutorials and personal challenges, ranging from physical transformations to endurance events such as marathons and Ironman competitions, documented on his YouTube channel followed by over 650,000 subscribers and his podcast 'Expansion', ranked in the Top 100 Francophone. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx