The watch Nadal wore at the 2019 French Open, the RM27-03, was a work of Swiss watchmaker Richard Mille, famous for its exorbitant prices, so much so that there was a joke that it was a “tax audit.” Richard Mille invested billions of won in research costs to put his watch on Nadal’s sensitive and intense wrist, and created an innovative watch that can withstand 10,000G of gravitational acceleration at 20 grams. The $720,000 price tag is a bonus. Not only Richard Mille, but many luxury watch brands are investing as much as Richard Mille to put their watches on tennis players’ wrists. With the advancement of technology and the growth of the tennis market, the competition among watch companies to get the wrists of major players is fiercer than ever. Let’s find out why luxury watch brands are investing in the tennis market and the fierce process of putting watches on players’ wrists. Thank you! #RafaelNadal #RichardMille #SportsMarketing //Recommended Material - Richard Mille RM 27-03 richardmille.com/collections/rm-27-03-tourbillon-rafael-nadal - The watch of the hottest sports star right now, Rafael Nadal 1boon.kakao.com/timeforum/593c42d76a8e5100019a9724 - Richard Mille Ambassador richardmille.com/friends-and-partners - The watches of tennis stars thewatchbox.com/blog/tennis-stars-watch-spotting.html //Reference Material - Richard Mille RM 27-02 For Rafael Nadal: The Quintessential Sports Tourbillon (Nadal and Richard Mille collaboration & production process / Gravitational acceleration generated by Nadal's serve) quillandpad.com/2015/05/25/richard-mille-rm-27-02-for-rafael-nadal-the-quintessential-sports-tourbillon/ - The real story behind Rafael Nadal watch (Nadal and Richard Mille collaboration process) thejewelleryeditor.com/watches/article/rafael-nadals-lucky-richard-mille-watch/ - Masters' Champ Bubba Watson Still Wears $500,000 Watch Because He Is Awesome bleacherreport.com/articles/1600203-masters-champ-bubba-watson-still-wears-500000-watch-because-he-is-awesome - Rafael Nadal's incredible Wimbledon superstitions (Nadal's match ritual) dailymail.co.uk/sport/tennis/article-7222399/Rafael-Nadals-incredible-Wimbledon-superstitions.html - Why Richard Mille wants Rafael Nadal to break their high-end watches thepeakmagazine.com.sg/fashion-watches/richard-mille-wants-rafael-nadal-break-high-end-watches/ - Why Do Tennis Players Wear Watches? tennispredict.com/why-do-tennis-players-wear-watches/ - GRAND SLAM SPONSORS scoreandchange.com/grand-slam-sponsors/ Tennis Channel is No. 1 Affluent Ad-Supported Network on Television (Tennis Channel No. 1 Affluent Ad-Supported Network) businesswire.com/news/home/20150526005839/en/Tennis-Channel-No.-1-Affluent-Ad-Supported-Network - This is how Roger Federer earns $86 million over a year from endorsements (Roger Federer Rolex endorsement deal) tennisworldusa.org/tennis/news/Roger_Federer/75318/this-is-how-roger-federer-earns-86-million-over-a-year-from-endorsements/ //YouTube references (by title, channel) Rafa Nadal's routines - 2014 Australian Open @Australian Open TV Rafael Nadal Top 10 Superstitions-Tics That He ALWAYS Does @Anthony Frailey Nadal unhappy with question about his marriage- 'That's bulls' @Daily Mail Sport Rafael Nadal at the Richard Mille event in Paris. 24 May 2017 @Rafa Nadal - King of Tennis Roland Garros 2010 R1 Nadal vs Mina full highlights @Andrew Wales Introducing Rafael Nadal's $775,000 Richard Mille Tourbillon Wristwatch @SJX Watches Here's why RICHARD MILLE is so expensive. - Richard Mille RM 11-03 - Jenni Elle @Jenni Elle First Cameras Inside Richard Mille's Facility @TheWATCHES.tv US Open 2019 Men's Final Closing Ceremony @US Open Tennis Championships Rafael Nadal Angry Moments! @Tennis Highlights Rafael Nadal: ANGRY Moments @sLlorca Tennis Rafael Nadal - Top 10 falling down moments @NadalTop10 2019 Wimbledon Nadal Court level practice @tennis TV Rafael Nadal - Top 10 Lightning Cross Court Backhands @TheRafaVidal Rafael Nadal Backhand - 2013 Cincinnati Open @Essential Tennis - Lessons and Instruction for Passionate Players LIVE US Open Ten nis 2017- Rafael Nadal Practice @US Open Tennis Championships Rafael Nadal Serve Slow Motion - ATP Tennis Serve Technique @Love Tennis Rafael Nadal HARDEST SERVING in his Career @sLlorca Tennis How On Earth Does A Tourbillon Work - Watchfinder & Co. @Watchfinder & Co. Nadal vs Almagro Roland Garros 2010 QF Highlights HD @TheRafaVidal 2010 French Open Final- Nadal vs. Soderling Higlights Part 2 @zack benham Nadal vs Djokovic - Us Open 2013 Final Highlights HD @FastMan14 Richard Mille Introduces The Extreme RM 27-02 Nadal And Opens A New Boutique In Paris! @TheWATCHES.tv Roger Federer Rolex commercial of Australian @realredsol 4 straight unreturned serves from Serena @delpetra Roger Federer rolex commercial @cwgc1111 Beckham among sporting legends in Royal Box - Wimbledon 2014 @Wimbledon Tennis Of The 1870s (1938) @British Pathé Tennis Racket Smash