Rustam Musin: How to turn a commodity business into a family business.

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Асия Канашева

Published on Dec 5, 2024
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In this podcast episode, my guest is Rustam Musin, with whom we talked about how to build a successful commodity business and make it a life's work. Rustam told how he and his wife started their journey in business, overcame difficulties and achieved success thanks to teamwork and support. We discussed the secrets of choosing trendy products, managing a family business and strategic planning. Rustam Musin is a successful entrepreneur in the commodity business. He created his empire by selling trendy products through marketplaces and his own online platforms. Rustam knows how to forecast demand, analyze the market and effectively promote products, making his projects profitable and competitive. In the new episode, he will tell you how a beginner can start, avoid mistakes and turn a business into a stable source of income. We helped Rustam find an assistant who fit perfectly into their team and now helps them develop their business even faster and more efficiently. Want the same? Go to the website https://zakadrom.kz — and we will select an assistant who is ideal for your tasks! Time codes: 00:00 Teaser 00:30 Today I have a guest 01:15 Greeting from the guest 03:28 Where Rustam started 05:10 Rustam's turn 05:27 How they started selling on Kaspi 07:45 Turning point 09:30 "It's always easier to build an empire together" 10:50 Rustam's revelations 12:00 Shared reality with my wife 14:10 Working with Arman and Karina 16:00 "Anything we start with HER will lead to results" 16:45 Where did you start selling on Kaspi? 19:10 This year's hype 20:30 Why go to training on a product? 22:55 how duties were divided with the spouse 26:20 "oasis in the desert" 28:38 Rustam's plan, primary needs 29:56 how income grew 31:10 how many people are on staff 31:45 it's good when the team is small 34:50 what is missing in our market 36:20 bloggers go into goods 38:40 Rustam's goal 42:30 TOPs of goods 51:00 how bloggers contribute to the development of the goods business 54:00 about Kazakhstan brands 56:40 goods are not Kaspi 57:44 Kazakhstan is becoming a world country 01:08:00 Psychology is the key to a happy family life 01:10:20 about studying with Rustam 01:13:40 how gifts to the wife affect work 01:15:15 the most expensive gift to the wife 01:20:20 "when my world breaks" 01:21:55 key things when working with loved ones 01:25:40 how I quit smoking thanks to my son 01:30:50 Rustam's plans for life 01:33:25 about Rustam's app 01:38:20 "why are you selling courses if you're successful?" 01:42:10 declaration 01:45:45 the price of a word 01:49:10 a gift for a subscriber

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