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What is rebranding and why do companies change their logos? Every year we see companies changing their logos! But what is the reason for these changes? Do companies change their logos for no reason? Or do they have a specific purpose? In this video, we talk about changing company logos, especially automotive companies, and their rebranding. We give a few brief examples of logo changes and rebranding, and we also explain the reasons for several recent rebrandings of automotive companies. #rebranding #car #logo source: BMW.de citroen.com/en peugeot.co.uk zgh.com