RAVENOL Who makes it? Where do they make it? Germany or not?

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THE WHOLE TRUTH ABOUT AUTO OILS ANTON_MYGT

Published on Aug 21, 2021
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1. Where did the #Ravenol brand come from? 2. In which countries and at which factories is the Ravenol that you and I buy in Russia produced? 3. Is Raven worth the money and where else is it popular in the world? 4. Bonus. How is Raven treated in Japan, and who buys it there. Raven in German means Raven. Why Raven is silent about history. Official sources associated with the Raven brand talk about the history of the brand, which dates back to 1946. From 1991 to 2003, again according to information from the official website, Ravenol was part of the German concern Fuchs. We go to the most popular German auto forum #MOTORTALK and look for mentions of the RAVENOL brand in the discussions. The first posts discussing the brand appeared in 2004. There were 7 of them. By 2021, Ravenol has been discussed 377 times. 2. In which countries and at which factories is the Ravenol that you and I buy in Russia produced? It will all be complicated. Strain your brain. Let's figure it out in order: look at the Ravenol can and see the production address indicated on the packaging, it is Jöllenbecker Str. 2, 33824 Werther (Westfalen), Germany. Enter the address into Google Maps, and see a large hangar at the address, which in theory could easily accommodate a small blender refinery. Okay, that'll do. Look at the photos that relate to this structure on the same page. What do we see? We see the title and some other photos of a completely different place and a completely different refinery. In the photo is the plant #German_Ölwerke_Lubmin GmbH. 1. On the official website of the German Ölwerke Lubmin GmbH refinery, the website of an obvious blender that offers to make any brand under the label, the history of the plant for 2021 clearly states: That they, the plant, are part of the RAVENOL group and congratulate their SUBSIDIARY company #Ravensberger_Schmierstoffvertrieb GmbH on its seventy-fifth anniversary. Moreover, before that, for all previous years since 2012, there was not a single mention of the Ravenol brand or connection of the plant with Ravenol in their chronicle. Okay, it happens. 2. There is not a single Ravenol sign, banner or flag on the territory of the plant. No, of course that also happens. But it only happens when the blender refinery does not want to associate itself with any particular brand. Because otherwise they would have covered everything with stickers. Here, for example, is a small refinery #FUCHS, here is BP_ITALIA_SPA, here is #ELLIS_ENTERPRISES and so on. The principle is that if the blender is tightly connected to a single brand, then branding on the territory will be mandatory. 3. Is Ravenol worth its money and where else is it popular in the world. The brand's representation in the world is quite weak. Mainly, of course, it is Europe. In Germany, it is sold in some chain hypermarkets, but not everywhere and at autonomous gas stations that do not belong to any brand, and there are very few of them in Germany. It is extremely rare at service stations in Europe. Very little is sold in countries far from Europe, for example, in the USA and elsewhere. Mainly through online stores. On Russian forums, I have come across all sorts of rumors about the Ravenol brand. And that it was created by a Russian businessman. And that it is made only for Russia. And so on. I don't know why some people in Russia have taken the brand with hostility, perhaps because of the aggressive advertising policy. In general, the attitude towards Ravenol in Russia is somewhat ambivalent. The majority of car enthusiasts are not very interested in this brand. In terms of sales. In Siberia, Ravenol is sold at a teaspoon per hour. This week I called about forty different stores, our clients in Kemerovo, Tomsk, Barnaul and Novosibirsk, asking whether they sell Ravenol and how many people are interested in it. Everyone had the same answer. We don't sell it, or we sell it, but very few. People are not interested or are interested very rarely. Pros: 1. Ravenol is really made in Germany from good raw materials and additives. This is evidenced by numerous positive reviews and an almost complete absence of negative ones. Quality control at all blender factories in Germany is high. This is a fact. 2. The Ravenol brand has a wide range of products for every taste and color. 3. The PVL line of Ravenol in small containers, from one to five liters, is perfectly and even excessively protected from counterfeiting. Cons: 1. Marketers clearly exaggerate the capabilities and size of the Ravenol company and its capacities in Germany. This is an ordinary blender, of which there are several dozen in Germany. 2. The cost of many products is most likely overstated. Why? See point number one. Although, this applies not only to Ravenol. 3. The absence of freely available SDS on the Ravenol website. Chemical safety data sheets of the product. Yes, you can get them upon official request, but for any serious company now this is a mandatory con

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