Question 99: "If you are going to do this as your main job, be aware of your break-even point. Set prices that take time and quantity into account" Handmade artists' advice: Good morning minne LAB

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This is a question from two fabric accessory and embroidery artists. "The time it takes to make something for the first time is different from the time it takes to make something three times and get the hang of it, so I wonder if it's okay to charge you based on my working hours..." they said. We talked to the two, who want to continue working as their main job, about the idea of ​​setting prices with the "break-even point" in mind. During the recording, they commented, "I'm worried about people with better skills than me, so I set my prices low..." so we also discuss a spin-off from that at the end. ▼ Japan's largest handmade and handcrafted goods mail order site "minne" by GMO Pepabo https://bit.ly/3uBGo9N ▼ For those who want to sell handmade works online https://bit.ly/3iGpCAV ▼ Table of contents 00:00 Today's question 02:03 Answer, gallery introduction 05:45 The secret behind material costs and production time 12:36 Break-even point based on number of productions 14:41 Changes in production time and price setting 18:56 Points to note for beginner artists 20:19 Summary for those seeking advice 22:03 Digression 1 About compensation for your own technical skills 24:09 Digression 2 The most skilled artist does not necessarily have the highest price or the best sales 25:25 Comment introduction ◆ Please take a look at this along with today's video ◆ Question 20 "This is the basics! I will explain the pricing of handmade works" • Question 19 "Let's consider the path from 'cute!' to 'purchase'" ~ Relying on love at first sight purchases... ▼Question 21 "Let's think about how to sell art works ~ original drawings, art books, postcards, etc. ~ Work development using the Shochikubai price system" • Question 21 "Let's think about how to sell art works ~ original drawings, art books, postcards, etc. ~ ... ▼minne official book "minne teaches you the basics of selling" https://amzn.to/2NxTNd9 * * ▼"Good morning! minne LAB" is always accepting concerns from artists. [Question form] https://bit.ly/3bDCtOy ▼Please feel free to send us your thoughts on the video [Review BOX] https://bit.ly/2YRj8ph * * Question 99 Questioner: Zakka https://minne.com/@ryo-ryo-23 Thank you for your help. I listen to minne lab and learn while I work. We are a duo, myself in charge of embroidery and my partner in charge of sewing, and we have been working on minne for over two years. This time, we are consulting about pricing, but after studying at minne Lab and recalculating everything, we made a major price revision last month in December. Until the revision, the repeat customer rate had exceeded 60%, so it really took a bold step, but since this is our main job, we discussed with my partner that we want to continue our activities for a long time, and we decided to revise the price. We were prepared for a significant drop in sales for more than three months, but we have many repeat customers and new customers who are really grateful for us, and we are holding up better than expected. So, what I would like to ask is, when we set the price, we measured our working hours and converted them into an hourly rate, but for example, the time it takes to make something for the first time is different from the time it takes to make the same thing three times and get the hang of it, and also, I am not very efficient myself, so I wonder if it is okay to charge based on my working hours, and I struggle with pricing every time I release a new item. Therefore, in many cases, the price is set lower than the actual price if the hourly rate is calculated. I consulted with Mao because I thought that Mao was the only one who could objectively point out the price. Thank you very much. * * "Good Morning! minne LAB" is an official video distribution by minne for artists who are working on crafts. The video recording is live on the minne LAB Instagram account. / minne_lab If you want to see the whole distribution, please take a look at the Instagram live♪ We distribute mainly every Monday and Thursday. ▼ Details of this project: We will answer the concerns of artists on the official "minne LAB" Instagram live https://note.minne.com/n/nc0402a39dcf5 * * "I can't take good photos" "I'm worried about price setting" ... To solve the problems of handmade artists, minne has prepared a reading content called "minne Study Notebook". ▼minne Study Notebook https://note.minne.com/m/mc1379d2d49ba ▼Minne's Artist Activity Advisor Wada Mao's book "Minne Teaches You the Basics of Selling" has been very well received since its release in April 2019, and a fifth reprint will be released in September 2020! It can be purchased at bookstores nationwide and on Amazon. https://amzn.to/2NxTNd9 ●minne LAB twitter: /minne_lab ●minne LAB Instagram: /minne_lab ●Artist Activity Advisor Wada's twitter: /ma0_k #pricing #handmadeartist #onlinesale

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