Question 64: "Gift delivery. Do you encourage buyers to become fans by using methods other than the product?" Handmade artists' advice: Good morning minneLAB

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This is a consultation from an artist who, when requesting gift wrapping, had been sending out gifts without brand logos or shop cards in accordance with the artist's request that "the price of the item not be known." We spoke from the perspective of "creating fans." ▼Japan's largest handmade and handcrafted mail order site "minne" by GMO Pepabo https://bit.ly/3JKdfzw ▼For those who want to sell handmade works online https://bit.ly/38bjuhZ 00:00 Introduction of today's question 03:09 Gallery introduction 04:50 Answer "Good morning! minne LAB" is an official video distribution delivered by minne to artists who are working on crafts. The video recording is being held on Instagram Live on the minne LAB Instagram account. / minne_lab If you want to see the whole distribution, please take a look at Instagram Live ♪ We distribute mainly every Monday and Thursday. ◆Please check out this along with today's video◆ ▼Question 54 "Wrapping is difficult and mentally taxing" • Question 54 "Wrapping is difficult and mentally taxing" A problem faced by handmade artists... ▼Question 47 "Is it better for people to write reviews? What effect do they have?" • Question 47 "Is it better for people to write reviews? What effect do they have?" A problem faced by handmade artists... ▼Question 50 "Not seeing results... Points to reassess when you're stuck in making a gallery" • Question 50 "Not seeing results... Points to reassess when you're stuck in making a gallery"... ▼Question 37 "Only you can know the value of your work. Are you worrying too much about the opinions of those around you?" • Question 37 "Only you can know the value of your work. Are you worrying too much about the opinions of those around you... ▼minne official book "minne teaches you the basics of selling" https://amzn.to/2NxTNd9 * * Question 64 Questioner: Kirakira Sun https://minne.com/@kirakirasun Hello. I always enjoy reading your posts. After reading Good Morning Minne Lab and the Basics of Selling, I have had the opportunity to think about various things, to put myself in the shoes of other artists and think about the problems and stumbling blocks they face, and to think about things from a new perspective. Thank you. I sell accessories made of natural stones and resin. I have been selling online for 8 years and have been active on minne for about 6 years. The price range of the works I sell ranges from small items under 1,000 yen to around 10,000 yen. Looking at the interactions with customers and the reviews I have received, I feel that my works are often purchased as gifts. The other day, during a short conversation with a friend who is an artist, we had a discussion about how if you select "gift wrapping," we send it without a name or logo on it, and I began to have questions. I had received a lot of feedback from customers saying that they didn't want the price to be revealed, so I thought that was fine. But what would the people who actually receive it and use it think? I hadn't considered this, and my thoughts were limited to the satisfaction of the buyer. Since I host handmade events in parallel with my work as an artist, I have been used to receiving handmade items with unknown brand names and artists. I also think that people who are not very familiar with handmade items may feel uneasy when they receive them as gifts. My friend is the type who puts the brand name on the item in case the actual user needs repairs, and I think that even if the user likes the item and wants a different color, it may not be possible to expand beyond that. I'm thinking about various things, such as leaving out logos and brand names for the low-price price range where you don't want the price to be known, and putting them on only the expensive items such as silver jewelry. I'm wondering what artists who have a lot of fans do. I'd be happy to hear your thoughts, even if it's from Mao's perspective. * * "Good morning! minne LAB" is always looking for artists to share their concerns. Questions can be submitted anonymously. ▼Click here for the question form: https://bit.ly/3bDCtOy ▼Details of this project: We will answer the concerns of artists on the official Instagram Live of "minne LAB" https://note.minne.com/n/nc0402a39dcf5 On Twitter, with the hashtags "Oha Lab" and "Learning with minne", various artists have posted their impressions of the video and records of trial and error after watching the video, so please take a look. * * "I can't take good photos" "I'm worried about setting prices" ... To solve the problems of handmade artists, minne has prepared a reading content called "minne Study Notebook". ▼minne Study Notebook https://note.minne.com/m/mc1379d2d49ba ▼"minne Teaches You the Basics of Selling" written by Mao Wada, an advisor for minne's artist activities, has been very well received since its release in April 2019, and it has been decided to reprint it for the fourth time in March 2020! You can purchase it at bookstores nationwide and on Amazon. https://amzn.to/2NxTNd9 ●minne LAB twitter: /minne_lab ●minne LAB Instagram: /minne_lab ●Artist activity advisor Wada's twitter: /ma0_k #Gift delivery #Handmade

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