"What do I lack right now to increase the number of hits?" is what I was asked. This time, I used a whiteboard to explain the conversion rate and how to gather hits. Even if you gather hits, if you don't reach your original goal, the problem will not be solved, so it is recommended that you think about the whole picture rather than just cutting out part of the problem. ▼ Japan's largest handmade and handcrafted mail order site "minne" by GMO Pepabo https://bit.ly/3s1sRaL ▼ For those who want to sell handmade works online https://bit.ly/3D2ByI1 ▼ This time's questioner (no. 147) Biscotti*'s shop https://minne.com/@biscotti --------------------------------- Hello Mao. I always enjoy watching Oha Lab and listen to it endlessly instead of background music while I'm working. Mao's voice is very pleasant and helps me work. Of course, I have been studying the Basic Book of Selling every day since the first edition and have made various improvements. I started selling cloth accessories in rental boxes in 2005, and after acquiring my own domain in 2010, I sold them on Color Me Shop Pro. After that, I registered with minne and encountered miniature shoes, and since I've always loved leather, I fell in love with leather craft. I started leather craft on my own, and after repeated trial and error, I was able to sell them, so I decided to stop making cloth accessories and sell only leather accessories. In the past, the main reason was that I was grateful just to be able to continue making them for fun. Currently, I work part-time four days a week, but apart from that, I have more time to myself, so I decided to get serious from August 2021 with the goal of making about 30,000 yen in sales per month. I started using Twitter, which I was not good at, and Instagram from this year, and I started posting on Instagram every day from February, and I've been doing it ever since. Until then, the number of visitors to minne was in the single digits, but as soon as I started using SNS, it became three digits, and I was reminded of the greatness of SNS. However, three digits was a fleeting moment, and now it's in the 20s to 30s. Since I got serious about it, I have achieved my goal of about 10,000 to 30,000 yen in sales. I've made a long introduction, but what I want to ask you about today is that the number of hits is not increasing. Mao often talks about the conversion rate, which is that if 100 people see it and 1 person buys, it's good, but in my case, people are buying even though not even 100 people see it. Is this something to be happy about? What does that mean? I don't understand. I want a lot of people to see my work. I'm worried about what I can do to increase the number of hits. I also want a lot of likes. I know that having a lot of likes doesn't necessarily mean it's selling, but I think it's important to have people see it first, and then likes, so what am I lacking right now to increase the number of hits? Am I not taking photos that make people want to click on them? Also, I would like to hear any advice from Mao on how to improve my photos, etc. Thank you. --------------------------------- ■ We are always looking for artists to share their concerns: https://bit.ly/3bDCtOy ■ Please feel free to send us your thoughts on the videos: https://bit.ly/2YRj8ph * * "Good Morning! minne LAB" (Oha Labo) is an official video stream delivered by the artist activity advisors of the handmade sales and purchase site "minne" to artists who are working on creating things. You can follow the video recording live on the minne LAB Instagram account (/minne_lab). If you want to see the whole stream, be sure to check out the Instagram live as well ♪ * * [WEB Magazine] "I can't take good photos" "I'm worried about setting prices"... We are currently delivering reading content to help handmade artists solve their problems! ■ minne Study Notebook: https://note.minne.com/m/mc1379d2d49ba [Books] "Minne Teaches You the Basics of Selling" written by Mao Wada, an advisor for minne's artist activities, has been very well received since its release in April 2019, and is currently in its seventh reprint! It can be purchased at bookstores nationwide and online bookstores such as Amazon. E-books are also available. ■ Book introduction and each mail order introduction: https://book.impress.co.jp/books/1118... ■ Amazon: https://www.amazon.co.jp/dp/4295006017/ [SNS] Please follow us ◎ ■ Official Twitter: /minne_lab ■ Official Instagram: /minne_lab ■ Mao Wada Twitter: /ma0_k #handmade #hashtag #search keyword