94,116 views
Discounts in supermarkets and discount stores attract customers to the stores. This makes it all the more disappointing when the shelves are empty. It seems that this is happening more and more often. But is it true? Is there a strategy behind it? 00:00 Promotional items in discount stores and supermarkets are in short supply 01:43 Grocery retailers protect themselves legally 02:44 The reason for empty supermarket shelves 03:22 How manufacturers and retailers negotiate discount campaigns 04:36 Goods arrive too late: problems with production and planning 05:37 Cheap price on request at Kaufland 06:31 Low-price offer not available at Aldi 07:11 Conclusion: Classification and recommendations from the expert ----------- Note: This video is an excerpt from the Marktcheck broadcast from December 17, 2024. Full Marktcheck episodes including subtitles in the media library: http://x.swr.de/s/13zv By the way: Since MARKTCHECK belongs to ARD, you can download this video for free and watch it offline on the go! ----------- SPECIAL OFFERS, DISCOUNTS, SAVINGS PRICES: WHAT'S BEHIND THEM? Special offers and discounts lure in customers with supposedly bargain prices - but the goods are often missing in the store or seem to be in short supply. Some customers suspect a conscious strategy behind this. PRODUCT NOT AVAILABLE: WHY DOES THIS HAPPEN? We take a close look at the promotional weeks of Kaufland, Aldi and Co.: How often does it happen that advertised products are not available? And we read the small print: How do retailers protect themselves against warnings? THIS IS HOW YOU GET OFFER PRICES What can you do if an advertised special offer is not available in the store? Watch the video now to find out tips for consumers! Author: Martin Küstermann Image source: AdobeStock/Богдан Маліцький, Kaufland, Lidl, Rewe, Edeka, picture alliance/dpa SOPA Images via ZUMA Wire Florent Rols ----------- You can find an article on the topic here: https://www.swr.de/verbraucher/ard-ma... ----------- ► • Rossmann, dm & Müller: Prices, quality... ► • Voucher codes: This is what is behind... ► • Food: Do you want to give us offers... ► • This is how manufacturers influence your purchase... ► • Walnuts from Lidl, Aldi, Seeberger, d... ----------- ► More information about the show on our homepage: https://marktcheck.ard.de/ ► More about Marktcheck on our Facebook page: / marktcheck ► To our You can subscribe to the channel here: http://x.swr.de/s/13x1 ► You can find out more about our Ökocheckers on Instagram: / oekochecker ► Comments are welcome - but please observe the netiquette: https://www.swr.de/home/netiquette-10... ► Legal notice: https://www.swr.de/impressum/ ► Data protection: https://www.swr.de/datenschutz/ #sonderangebot #aktionsware #ausverkauft