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Abu Muhammed Colani, or Ahmed al-Shara, as he is known. He is the leader of HTS, the group that led the groups that overthrew Assad in a surprise attack at the end of the 13-year war. He has been on the battlefield for more than 20 years. He is on the US’s most wanted list. While he used to hide in the shadows, he is now not afraid to appear in the spotlight. And with a new image every time. So who is this 42-year-old man and what does he want? His changing style is not just an image study, it is also a message to the world community. But the real question is: is a suit enough to turn a former jihadist into a “moderate local leader”? Video news: Fatima Çelik Graphics - Animation: Selim Büyükgüner BBC Turkish website: http://www.bbc.co.uk/turkce Facebook: / bbcturkceservisi Twitter: / bbcturkce Instagram: / bbcturkce