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Good organization is one of the pillars for increasing productivity in the content production process. And in today's Social Media Chat, professionals Rafael Kiso and Bárbara Duarte exchanged several tips and strategies on this organization. And speaking of productivity in social media management, did you know that mLabs is the most used platform by agencies in Brazil? Learn about the resources and take advantage of the free trial available ???? https://mla.bs/d944d631 Check it out! ▶️ 00:00 Introduction 00:42 How important is good organization in content production on Social Media? 10:24 What are the main steps in the creation process? 19:31 How to deal with client changes? 22:46 Best practice tip for organizing the editorial agenda 24:07 Is the quantity of posts more important than quality? 27:22 Is analyzing content results relevant for production? 30:05 Is the use of tools dispensable/mandatory? 33:34 Isn't it relevant to analyze competitors for content production? 35:32 Does creating an editorial calendar limit creativity?