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Endeavor, in partnership with Salesforce, brings together Ricardo Roldão, founder of Atacadista Roldão, and Gabriel Cherubini, former president of Yoki, for an online chat about strategic planning, sales and growth. The guests will share their entrepreneurial and growth stories, in addition to answering questions on the subject. This is your chance to clear up any doubts about planning for the end of the year, structure next year's growth with the help of those who understand the subject, and make your business take off once and for all! In 2000, Ricardo Roldão founded Atacadista Roldão, one of the largest companies in the Brazilian wholesale market, known for offering quality products, good service and the best prices, based on the cash and carry format. Today, there are 19 stores that offer the best option to supply and strengthen small and large manufacturing companies, resellers, users and end consumers, always treating each customer as if they were unique. Gabriel Cherubini graduated from EAESP-FGV, with a postgraduate degree in Marketing. He worked at Unilever for 12 years, first as a Trainee and later as Marketing Manager. He was Commercial Director of Lego Toys for 3 years, and is a shareholder and was president of Yoki Alimentos, where he remained for 23 years. He is currently CEO of P&C ArteMobili. Access more entrepreneurial content at www.endeavor.org.br