After its tragic fall in 2013, Nokia rose to become the second largest telecommunications equipment manufacturer in the world after Huawei in 2020. What are its strategies and innovations? Let's take a look at this phenomenal corporate turnaround story. Chapters: 00:00 Introduction 01:19 Nokia's Epic Fall 06:18 Nokia's Pivot Strategy 09:27 Building a New Nokia 12:45 Nokia's Future 14:23 Four Important Lessons Disclaimer: This video is a simple review of business or industry phenomena for the general public to use as learning materials or reflections. Although it uses various reliable references, this video is not an academic manuscript or journalistic work. Reference Source: Baeza, R. Faeste, L., Lay, C., Seppa, T., Bartletta, S., Ganeriwalla, A., Moldenhauer, R., Webb, D. (2017, November 13). Nokia: Reprogramming for Growth. Boston Consulting Group. https://www.bcg.com/publications/2017... Stipe, M. (2020, September 15). Nokia remained the second largest telecom equipment vendor in H1 2020, says Dell'Oro. NokiaMob. https://nokiamob.net/2020/09/15/nokia... Wikipedia contributors. (2023, March 21). History of Nokia. In Wikipedia. Retrieved March 22, 2023, from https://en.wikipedia.org/wiki/History.... Selular,(2017, January 21). The story of Nokia's rise and fall. Selular. https://selular.id/2017/01/kisah-jatu... Jmail, ERN (2023, March 6). New business, new logo: Nokia leaves the smartphone market, changes direction to become a technology company. Ayotekno.id. Retrieved March 23, 2023, from https://www.ayotekno.id/news/53278701... Fidinillaj, M. (2023, Feb 27). Nokia pivots and changes logo. Tech in Asia Indonesia. https://id.techinasia.com/nokia-pivot... Ringuet, DL (2021, July 29) Nokia bounces back as 5G plans start to pay off. ZDNet. https://www.zdnet.com/home-and-office... Chahal, M (2017, February 26). Nokia makes big moves into 5G and wearables as it looks to shake off the past. Marketing Week. https://www.marketingweek.com/nokia-l... Blandin, H. (2021, March 22). Where will Nokia be in 5-10 years? The Motley Fool. https://www.fool.com/investing/2021/0... Rasay, S., Shah, S. (2019, June 25) UK Huawei ban would benefit Nokia, Ericsson, and Samsung but slow 5G rollout. S&P Global Market Intelligence. https://www.spglobal.com/marketintell... Statista. (nd). Nokia's net sales since 1999 to 2021. Retrieved March 23, 2023, from https://www.statista.com/statistics/2... Richter, F. (2017, Fevruary 20). War Is Over platform smartphone. Statista. https://www.statista.com/chart/4112/s... Dr. Indrawan Nugroho is the CEO and Co-founder of CIAS, an innovation consulting firm with a mission to enable corporate talents to design, develop and implement innovations to improve company performance. Visit: https://www.cias.co https://www.indrawannugroho.com Follow me at: / indrawannugroho / indrawannugroho #corporateinnovation #cias #businessstrategy #innovationconsultant