Mass recruitment in Russia 2024-2025. How HR can sell a vacancy, not an HR brand
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What do HR specialists and sales managers have in common? More than it might seem at first glance. In this episode, we will talk about mass recruitment in Russia with Daria Degtyareva, the founder of the School of Mass Recruitment. The school team helps recruiters and companies with building mass recruitment processes, methodology, HR marketing, automation and HR analytics in mass recruitment. How HR can make a vacancy sell for candidates, and not just retell the company's regalia. Learn the secrets of an effective strategy for finding and hiring candidates using real cases as an example. Watch the video: So are there people on the labor market? How to correctly present a vacancy in a competitive market? How to sell a vacancy and why is it only the HR brand that does not sell? And also - a roast of the most common mistakes in mass recruitment. 00:00:42 — School of mass recruitment 00:01:59 — There are candidates, you just don’t know how to prepare them 00:04:25 — How and where to “sell” vacancies 00:05:35 — What HR does wrong with phone conversations 00:16:07 — Close a vacancy — close a deal 00:21:40 — Candidate assessment matrix 00:25:30 — Mistakes in job descriptions 00:29:21 — Mistakes in organizing the hiring process 00:35:36 — Go through the candidate’s journey yourself 00:38:36 — Do you need a resume? 00:40:34 — HH and Avito.Work 00:44:49 — Recruiters and hiring managers 00:50:32 — Is a recruiter a many-armed Shiva? 00:54:22 — Life hacks for candidates 00:58:15 — Feedback and online interviews 00:59:20 — Life hacks for recruiters 01:03:33 — Life hacks for mass recruitment companies Don't miss the opportunity to get valuable insights and improve your recruitment skills! Subscribe to the channel, like and share the video with your colleagues. ____________________________ Daria Degtyareva's mass recruitment school: https://masspodbor.ru/ HRBOX — a platform for automating HR management processes: https://hrbox.io/ Online course "PRO.HR.Manager" — real career growth with a certificate of the established form: https://hrbox.io/hr-academy Telegram channel "Vasilin, what kind of HRa ?!" — Vasilina Sokolova's space, where she shares her joy in life and charges for HR youth: https://t.me/vasilin_wtHR
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