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In this talk, Reynaldo Garcia shows how to transform customer service into an unforgettable experience to build loyalty and delight customers. Using practical examples, he reveals how small actions and details can make a difference in customer perception. Reynaldo explains the concept of “magical service” and how to create surprising moments, from the first contact with the customer to the resolution of unexpected problems, making each interaction an opportunity to strengthen the relationship. Watch and learn how to implement strategies that go beyond the basics and create a truly special experience for your customer.