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The painter Blanca Zalba is a professor at the Escuela de Arte Superior de Diseño de Iruña-Pamplona. She gave the lecture in Iruña-Pamplona, at CIVICAN, on November 15, 2024. Art has the unique ability to transform abstract ideas into powerful and meaningful images. Through various examples and artistic disciplines, we will explain how artists use their creativity to communicate emotions, tell stories, and provoke reflection. We will invite you to express your own ideas and talk about the impact of art on society, and how we can use art as a tool for social change and connection between cultures. Jakin-mina in a cycle of five conferences aimed at 4th year ESO students. The conferences are given from November to March, once a month, on Fridays, at 5:30 p.m. Organized by Jakiunde, the Pamplona and Tudela cycles are sponsored by the Department. of University, Innovation and Digital Transformation of the Government of Navarra, as well as of the Caja Navarra Foundation. It also has the collaboration of the UPNA/NUP and the University of Navarra.