Igor Mann How to Become a Marketer #1

228,884 views

Роман Тарасенко

Published on Sep 11, 2022
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A very useful interview with the most famous marketer, marketer №1 Igor Mann. We talked about how to become marketer №1, about the problems of Russian marketing and current marketing tools. But in this issue it is not only about marketing, Igor Mann shared his formula for happiness, talked about sports, where to get energy, how to set goals and fight impostor syndrome. Igor's contacts: https://www.igor-mann.ru/ Instagram / mann_igor / rutarasenko Telegram https://t.me/mann_igor Vkontakte https://vk.com/mann_igor The next master class "Customer focus without a budget" 10/7/22 https://igor-mann.ru/client/ My social networks: Instagram / rutarasenko Telegram https://t.me/romarketing Vkontakte https://vk.com/rutarasenko In this episode: 0:00 What's wrong with Russian marketing 5:09 100% Marketing and Marketing without a budget 7:40 Books by Igor Mann 9:19 Why Igor writes so many books 13:05 Which business books are the future 15:40 Writers' fees 17:49 Why people don't read 19:35 How many books should you read 20:05 What is the problem of young Russian marketers 24:38 How to create your own self-education system 31:26 Working marketing tools 36:46 How to test your advertising 42:02 How to make marketing work 46:01 How to become a marketer №1 48:34 What is personal marketing 50:32 Absolute record of fulfillment of marketing tasks by companies 52:33 Why marketing does not work in some companies 57:18 How to fall in love with marketing 58:33 Where to get energy 01:04:20 The formula for happiness from Igor Mann 01:10:17 How to plan a year 01:12:36 How to come up with goals for yourself 01:15:09 Abs 01:17:03 Emotional decay 01:20:30 How to deal with impostor syndrome 01:23:47 Advice for the young marketers #igormann #romantarasenko #marketing

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