???? JOIN THE ACCOUNTING ROAD AND BUILD A SUCCESSFUL CAREER IN 2025: https://ec.cfaci.me/rota-contabil_aul... — Welcome to the first episode of the second season of the O Contador de Histórias Podcast! In this special episode, we discuss how digital marketing is changing the game for accountants across Brazil. ???? What you'll hear: In this special episode of the O Contador de Histórias podcast, we dive into the world of content production in the accounting field with three incredible guests who share their experiences, challenges and strategies to stand out on social media in 2025. Find out how to start your journey as a content creator, even without great resources, and transform your accounting career. Our guests, Carol, Ana Júlia and Yuri, bring practical tips and inspiring stories about how they started producing content and the results they achieved over time. We also explore how to balance professional and personal life, highlighting the experiences of our guests who are mothers and influencers. If you want to attract clients, position yourself as a reference in the market or better understand the dynamics of social media for accountants, this episode is essential. Take the opportunity to learn about the tools that simplify your accounting routine, such as the solutions offered by Rede Ideia, our sponsor. — Summary: (00:00) Introduction (01:59) Content production in accounting in 2025 (03:16) Partnership with Rede Ideia (04:42) When digital marketing changed guests' careers (10:41) Strategies for getting started with few resources (15:15) Challenges when starting content production (20:46) Importance of references and networking (25:03) Stories and consistency in content creation (29:42) How to adapt successful strategies to your characteristics (34:37) The potential of TikTok and other short video social networks (36:10) Monetization of accounting content: How to transform reach into profit. (40:25) Impact of motherhood and other personal factors on content creation: Ana Júlia's report. (43:12) Difficulty creating technical content: Balancing simple language with depth. (46:48) Common mistake when starting out: The search for perfection that impedes progress. (50:20) Positive feedback and how to deal with criticism: Inspiring testimonials. (54:10) Social media trends in 2025: Betting on short and interactive formats. (58:35) Building authority: How to gain credibility by sharing knowledge. (01:02:50) Time management: Practical techniques to balance content production and professional life. (01:06:15) The importance of partnering with other content creators: Expanding reach and engagement. (01:09:42) Mistake many accountants make on social media: Not focusing on the right target audience. (01:13:11) Final tips for those just starting out: Conclusion of the guests and motivating words. (01:16:25) Closing. — ???? Sponsor: Rede Ideia — Leader in digital certification, bringing practical solutions for accountants. Take advantage of exclusive offers: https://wa.link/i79k95 — ???? ABOUT US: Contabilidade Facilitada is a national reference in accounting training, dedicated to transforming the careers of professionals through practical, dynamic and updated courses. With a team of renowned experts and a methodology focused on the real application of knowledge, we offer affordable and high-quality education to prepare accountants for the challenges of the modern market. Learn more by clicking: https://ec.cfaci.me/post-yt Need help? Talk to our team: https://ec.cfaci.me/site — FOLLOW OUR SOCIAL MEDIA: Instagram: www.instagram.com/contabilidadefacilitada/ Instagram: www.instagram.com/cfcdeaaz/ Twitter: / contfacilitada TikTok: / contabilidade_facilitada Linkedin: www.linkedin.com/school/contabilidade-facilitada/