HOW TO LIVE ONLY FROM BEEF CATTLE (Paulo Leonel) - MF Cast 20
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The 20th episode of MF Cast is about Paulo Leonel, who comes from a simple family of rural producers. After the death of his grandparents, Paulo's father, Mr. Adir do Carmo Leonel, sold the family business and worked for a few years in a store doing registrations. After some time, he wanted to quit his job, but the owners, who had no children, made him an offer to stay and be the successor of the business, increasing his salary. However, he discovered that he had great potential and really enjoyed working with livestock. At first, he bought animals to fatten and then sold them. In 1958, he was invited by a big businessman to analyze some Gir bulls, at which time he bought the cattle and obtained very positive results. He then began to invest in the breed. Two years later, he also invested in Nelore, always focusing on cattle that were geared towards the reality of Brazil and within the racial standard. With this, he had the opportunity to get closer to Mr. Torres Homem Rodrigues da Cunha, who was considered a reference in the business and was the importer of one of the greatest icons of the Nelore breed, the Kavardi. They worked together, always focused on the purity of the breed. In 1980, his father acquired a property in Goiás which was given to Paulo so that he could manage it. In the episode, Paulo tells his entire history in livestock farming and how they work to achieve the purity of the breed of cattle they raise. Host: Roberto Fabrizzi Lucas @robertoflucas and Walter Celani @waltercelanijunior Guest: Paulo Leonel @plnelore @neloreadir Visit our website: https://www.mfrural.com.br/?cmp=3946 Instagram: / mfcast_ Tiktok: / mfcast_
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