How to invest 8 thousand rubles and create a brand with a store in the center of Moscow. SHI-SHI x F
60,041 views
About :
Today we are visiting our graduate and founder of the SHI-SHI brand - Yulia Shinkareva. The history of the brand began in Nizhny Novgorod with one model and a budget of 8 thousand rubles. And today the brand has its own production, 50 people on the team, a flagship in the center of Moscow and an investor in the person of an international cosmetics holding. Watch the interview to find out how to launch a brand without a design education and large investments. Create a fashion brand from scratch in 4 months on the Fashion Impulse Pro course: https://tinyurl.com/y6ph4e75 Timeline 0:00 - Getting to know Yulia and her brand SHI-SHI 1:40 - How did the idea of u200bu200bcreating your own brand come about? 4:07 - How to leave construction for fashion? 5:35 - First steps in brand development 8:34 - How to open a brand with 8 thousand rubles 13:10 - DNA of the SHI-SHI brand 15:36 - How to create an item that will take off? Product cycle 17:55 - From Nizhny Novgorod to Moscow 19:31 - How the team was formed 21:40 - About our own production 24:11 - How are collections created? 27:17 - About filming 28:46 - Conversation with the producer. Types of filming and their objectives 30:46 - The process of creating a film shoot. How to assemble a great team? 33:32 - How did you survive the pandemic? Finding an investor 36:23 - About rebranding 39:57 - About the flagship store 41:58 - Conversation with the store manager. What models do people come to SHI-SHI for? 44:46 - About competitors 47:58 - Promotion and sales channels 51:23 - About training at Fashion Factory School 53:14 - If Yulia started today, what would she do differently? 54:57 - About failures. What is it like to open a store on the day of Russia's mobilization? 58:55 - Advice for those who want to create their own brand Register for our broadcasts to receive additional materials https://tinyurl.com/3hm4zxbp More about our courses: https://tinyurl.com/2vn6h6wx Telegram - https://t.me/hacking_fashion VK - https://vk.com/fashionfactoryschool #fashionfactory #fashionfactoryschool #brandclothing #women'sbusiness
2,710,424 views 8 days ago
1,391,630 views 10 days ago
521,291 views 2 days ago
521,291 views 2 days ago
4,014,691 views 11 days ago
Google AdSense
336 x 280
336 x 280
Up Next
e t e r n a l – vol.2
975,645 views
2 weeks ago
2 weeks ago
Voodoo
462,778 views
4 months ago
4 months ago
EXPlay
207,409 views
5 months ago
5 months ago
Near_You
34,958 views
8 hours ago
8 hours ago
إنه لقرآن كريم - Holy Quran
Tadabbur Azzahra
270 views
2 days ago
2 days ago
إنه لقرآن كريم - Holy Quran
18,206 views
Streamed 3 days ago
Streamed 3 days ago
Bacaan Quran TV
238,815 views
Streamed 3 months ago
Streamed 3 months ago
Neurotic Studio
19,990,495 views
1 year ago
1 year ago
إنه لقرآن كريم - Holy Quran
64,348 views
Streamed 2 weeks ago
Streamed 2 weeks ago
BerkahZone
919,135 views
Streamed 7 months ago
Streamed 7 months ago
إنه لقرآن كريم - Holy Quran
BerkahZone
313,052 views
Streamed 7 months ago
Streamed 7 months ago
Ngaji Quran TV
1,332,242 views
5 months ago
5 months ago
Inteam Digital
2,763,326 views
Streamed 2 years ago
Streamed 2 years ago
إنه لقرآن كريم - Holy Quran
22,125 views
Streamed 5 days ago
Streamed 5 days ago
Google AdSense
336 x 280
336 x 280