???? Do you want to receive a 360º diagnosis for your company? One of the steps to join the EAG Program is to have a session with our team of strategists, to give you clarity about your business. Click on the link and learn more about the EAG Program: ► https://mkt.empresaautogerenciavel.co... Do you want to know how to make your company successful in the medium and long term? Check out advice from Rogério Salume, owner of the largest wine club in the world, and find out what you need to do to boost your business! ????️BROWSE THE PODCAST 00:00 - Who is Rogério Salume? Entrepreneur, founder and partner of Wine, the largest wine club in the world! Learn about the professional history of this multi-entrepreneur. 08:38 - Succession in the company Rogério managed the succession in the company with Wine and tells a little about how to deal with the growth and termination of a company. 14:25 - History of Wine, the largest wine club in the world! Understand how Wine's story unfolded until it was sold. 19:11 - Share the company's revenue Sharing the company's revenue and other numbers is a way to guide employees, ensuring that they know where they should go. It is a crime to set goals without showing how those numbers are constructed. 25:28 - Stop condemning businesspeople Businesspeople are condemned for making money. Showing the number is a way to teach people about the company's numbers, educating the team and society as a whole. 30:04 - What is a Dark Kitchen? These are kitchens made only to produce food, but there is no physical location for consumption. They are 100% digital restaurants and cafes. Check out some examples of Dark Kitchens. 34:50 - Dark Kitchen Processes Some rules must be met to comply with Dark Kitchen processes. It must be cheap, fast and tasty. Understand how this can become possible. 38:37 - How to make employees follow the process? The best way to make employees follow the process is to have a checklist. This will ensure that the team has more time to optimize the process. ????That is why it is important for the leader to know how to train employees. Learn more in the podcast with Eduardo Ferraz about people who deliver results: • How to train PEOPLE WHO DELIVERED RESULTS and TRAIN... 48:15 - Sales channels and platforms In any sales channel, whether on Ifood, Instagram, Mercado Livre or others, the platform is interested in getting users to participate. Those who are better evaluated and participate more will have better performance and can create a community. 50:50 - Are platforms bankrupting companies? Being close to the platforms and knowing how to sell on them is something that needs to be part of the business strategy. It needs to survive despite them, and from them. 55:10 - Long-term business planning Having a business plan is not done in the short term, it is done in the medium to long term so that the entrepreneur can build a successful business. 1:03:33 - How to focus on the customer Having a culture focused on the customer and that builds a relationship is what makes a business successful. 1:04:50 - Pillars of a successful business Focus on the 6 pillars that every company needs to have to have a business: organizational culture, leadership, management, emotional intelligence, traction and finance. 1:11:33 - Omnichannel structure Omnichannel means working on multiple acquisition channels. Currently, the company that is omnichannel only has advantages. Learn some examples and how to take advantage of the available channels to sell more. 1:19:50 - How to set a price Setting a price in the dark kitchen and in any type of business requires considering the amount that people are willing to spend. This is all determined based on data analysis. 1:22:41 - Podcast Insights ????The goal is not to win customers, it is to win fans ????The entrepreneur needs to be passionate about the business ????Have a medium to long-term vision ????️ABOUT THE EAG PODCAST The Self-Managed Company Podcast helps you, the owner of a small or medium-sized business, to build a self-managed company! In it, Marcelo Germano and other successful entrepreneurs bring you business management tips every week! Watch the EAG Podcast Playlist ▶️ • My REFLECTION CHANGED completely within d... DID YOU LIKE THE VIDEO? ???? Like ???? Share with friends ???? Subscribe to the channel: / self-managed company ???? Activate the bell! ???? Visit @EmpresaAutogerenciavel FOLLOW EAG ???? Instagram: https://www.instagram.com/empresaauto... ???? Facebook: / empresaautogerenciavel ???? Telegram: https://t.me/s/marcelogermano #rogeriosalume #marcelogermano #businesssuccess #successfulbusinesses