How to Define the Ideal Customer Profile (ICP) and Increase My Sales

4,147 views

Gilberto Augusto

Published on Premiered Oct 25, 2024
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➡️ Follow me on Instagram for more content: /gilbertoaugustoprof ➡️ Be part of the Business Scale Immersion Program: https://www.gilbertoaugusto.com.br/es... In this episode of Space Cast by Space Edu, we discuss the importance of the ICP (Ideal Customer Profile) for companies that want to scale their sales and increase profitability. The ICP is the ideal customer profile, the one that contributes the most to the company's revenue, with the lowest acquisition cost and the highest value over time. We explore how entrepreneurs can define their target audience and narrow their marketing and sales strategies to focus on the most profitable customers. With practical market examples, such as Cimed's success with Carmed and collaborations with brands like Fini, we show how large companies test new products and expand their segments. In addition, we talk about common mistakes in defining ICP, the importance of marketing to those who buy, those who consume and those who influence, and the benefits of focusing on profitable niches to expand the business. If you are an entrepreneur, marketing or sales manager, this content is for you! Discover how to increase your profit margin, optimize resources and leverage your business by correctly defining the ICP. Watch now and learn how to scale your business strategically! Oh! Don't forget to check out these videos: ✅ The Best Marketing Class in History • Unforgettable Marketing Class: Techniques... ✅ NEUROMARKETING: HOW TO HIJACK PEOPLE'S ATTENTION AND MINDS • NEUROMARKETING: HOW TO HIJACK PEOPLE'S ATTENTION AND MIND... ✅ THE FUTURE OF DIGITAL MARKETING • THE FUTURE OF DIGITAL MARKETING SPACE... ✅ How to Influence People - 7 Persuasion and Neuromarketing Tricks • How to Influence People - 7 tricks ... #ICP #ScaleSales #DigitalMarketing #Entrepreneurship #DefineTargetAudience #SalesManagement #BusinessStrategy #AcquisitionCost #ProfitMargin #SpaceEdu ICP, ideal customer profile, how to define ICP, scale sales, target audience, persona, digital marketing, paid traffic, online sales, digital business, sales management, marketing strategy, brand positioning, customer segmentation, customer acquisition cost, LTV, average ticket, business audience, define market niche, Space Edu, Jader Pires, Gilberto Silva, business mentoring, educational programs, marketing for companies, how to increase profit, mistakes when defining ICP, sales funnel, market examples, growth strategies, business communication, branding for companies, marketing for health, marketing for education, how to sell more, profitable business, increase average ticket, reduce traffic costs, sales optimization, pharmaceutical market, cimed carmed, brand collaborations, sales innovation.

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